King of Fruits Reigns Supreme in Neways' Latest Supplement

SPRINGVILLE, Utah--January 24, 2007--Visiting Neways distributors from Japan were given a special treat today--the first look at Neways' Durian Fusion. Durian Fusion, the first ever premium fruit-based liquid supplement made from durian, will hit the market this April.

"Fruit-based liquid supplements are all the rage," says Neways CEO Eric Larsen. "Neways will be first to market a durian liquid supplement."

Durian, a fruit native to Southeast Asia, is distinctive for its size, unique odor and thorn-covered husk. It has a long and varied history as a natural remedy in Southeast Asian folklore.

"We are the first to harness the power of the King of Fruits in a liquid supplement," says Scott Moberly, Vice President of Sales and Marketing. "We have spent three years developing a great-tasting product without durian痴 distinctive aroma, and we are very proud of the results."

Neways' Durian Fusion, made from durian whole-fruit puree and extract, along with a blend of exotic fruits including papaya, mango, lychee and longan, is the first ever premium liquid supplement made from durian, the King of Fruits. "This fruit-based formula provides you with all the wholesome goodness of durian in a delicious, exotic liquid supplement," says Yoko Little, Senior Category Manager for Health and Wellness. "This product can energize your life." Durian Fusion contains the goodness of an exotic fruit blend whose fusion is brought to its fullest potential by people who care about you and your health. Nature creates it, science refines it, and Neways delivers it.

Neways will officially launch Durian Fusion in April 2007 at the Japan Neways Convention in Makuhari in front of more than 30,000 excited distributors.

About Neways International
Neways manufactures and distributes personal care and nutritional products in 23 countries around the world. Neways・product philosophy is to maximize your health and beauty while minimizing your exposure to potentially harmful ingredients by combining the best of science and nature. These products are sold through a worldwide network of independent distributors. Neways operates manufacturing facilities in Salem, Utah, and Auckland, New Zealand. Neways' headquarters are located in Springville, Utah. Additional information about Neways can be found at www.neways.com.

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